Online Shops are a tool that allows a group of people to order branded clothing and promotional items easily. In the day and age we live in, finding a front end online Shop is not hard. However, finding a partner with the systems and processes on the backend to design, implement and execute well on your program is more difficult. We chose to partner with OrderMyGear several years ago when their offering was limited to templated Shop options. Late last year they acquired Brightstores, which allowed them to add fully customized store designs, user accounts, permissions and much more. We sat down with a few members of their team to discuss below. Enjoy!